SonoSite’s NanoMaxx Ultrasound System Selected as a Finalist for the 2010 Edison Best New Product Awards
Business Wire, March 04, 2010
Prestigious Awards Recognize Excellence in New Product Development,
Marketing and Innovation
BOTHELL, Wash. — SonoSite, Inc. (Nasdaq:SONO), the world leader and specialist in
hand-carried ultrasound for the point-of-care, announced today that the
6 lb. NanoMaxx ultrasound system was selected as a finalist for the
prestigious Edison Best New Product Awards. The awards are inspired by
the enormous contributions of renowned inventor Thomas Edison and honor
significant achievements in new product development, marketing, and
innovation.
SonoSites NanoMaxx
system is an extremely portable, high-resolution imaging tool that
provides point-of-care visualization to a variety of medical
specialties. Empowering physicians to meet the highest standard of
patient care, the NanoMaxx system targets applications that will improve
patient safety and minimize complications. With one-dial control,
advanced proprietary imaging algorithms, a 20 second boot-up time, and a
rugged form factor (successfully drop-tested from three feet), the
NanoMaxx system is a breakthrough technology that truly meets an unmet
clinical need.
The Edison Award finalists were selected by a rigorous peer-reviewed
voting system, which comprised of an estimated 2,000 members of
not-for-profit Marketing Executives Network Group (MENG), Americas top
executives, and academic researchers. The NanoMaxx system was judged on
six main categories that were inspired by the persistence and excellence
personified by Mr. Edisons achievementsmarketplace innovation,
marketplace success, technological innovation, market structure
innovation, societal impact, and design innovation.
Innovation is more important now than ever, said Sarah Miller
Calidicott, great grandniece of Thomas Edison and chair of the Edison
Awards Steering Committee. The finalists we announced are the moving
parts in the engine of economic growth. They inspire people to think
outside the box and improve the lives of people around the world.
The 2010 Edison Awards are sponsored by the Discovery Channel, Google,
The Nielsen Company, and Strategyn, and are associated with The Thomas
Edison Papers at Rutgers University, the State University of New Jersey.
About SonoSite:
SonoSite, Inc. (www.sonosite.com)
is the innovator and world leader in hand-carried ultrasound.
Headquartered near Seattle, the company is represented by ten
subsidiaries and a global distribution network in over 100 countries
baby gender ultrasound
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